Rana Reeves on Unilever’s ‘United We Stand’ and the value of investing long-term in the queer community

Ad Age is marking Pride Month 2024 with our Honoring Creative Excellence package, for which we asked members of the LGBTQ+ creative community to write about pivotal projects or turning points in their careers. (Read the introduction and all the essays here.) This week, our guest editor is Rana Reeves, founder and CEO of RanaVerse, who writes about the piece of work that most influenced his approach to creating equity in brand action and work.