Puma : Bolt-Jamaica

Take that, England.

Published On
Aug 17, 2012

Editor's Pick

Now that the Olympics embargo has lifted on non-sponsor brands using the games' athletes in its advertising, Puma has released these witty ads celebrating Usain Bolt's Gold Medal three-peat. They make a funny play on Jamaica's former colonial status with England. How nice that it also happens to be the country's 50th anniversary of independence.

Credits

Date
Aug 17, 2012
Brand:
Puma
Client:
Puma
Agency:
Droga5-New York
Chairperson:
David Droga
Executive Creative Director:
Ted Royer
Executive Creative Director:
Nik Studzinski
Creative Director:
Tim Gordon
Senior Art Director:
Petter Hernmarck
Senior Copywriter:
Erik Hogfeldt
Art Director:
Kevin Weir
Photographer:
Scott Pommier
Producer:
Cliff Lewis

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Project Type