Work

How DC Universe reached Pride, Women's Equality Day and more

(DC)
September 26, 2022 09:00 AM

Continuing our Hispanic Heritage Month Celebration of Creative Excellence, we have Armando Samuels, creative director at DoorDash. Guest Editor and Founder of Hyphenated Will Esparza turns the spotlight to this vet of agencies including Phenomenon,  Deutsch LA, 72andSunntm TBWA/Chiat/Day LA and Translation. Born and raised in Panama City, Panama, Samuels’ creative ideas have spanned major brands including Activision, Adidas, DoorDash, Gatorade PepsiCo, the Grammys and State Farm. Despite the industry accolades his work has received, he says he measures success on how much his ideas inspire and break through to consumers and mainstream culture. 

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