Brand Marketing

Visa issues RFP for creative AOR

Visa (Courtesy of Visa)

Adrianne Pasquarelli

July 15, 2020 02:42 PM

As the pandemic continues, more marketers are shaking up their agency mix. The latest is Visa, which announced Wednesday it was conducting a review for a creative global agency of record. A spokeswoman noted that it is “regular practice” for such an evaluation by Visa of external partners.

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