Technology

Creator and influencer trends brand marketers need to know about right now

Atria Books’ cruise passenger partnership, Meta’s new policies around sensitive content and Maybelline’s creator-commissioned product ad are some of this week’s creator economy headlines. (Tiktok, Meta)
January 16, 2024 05:55 PM

Welcome to Ad Age’s influencer marketing news roundup. Each week, we’ll be highlighting the latest developments at the intersection between brands and the creator economy, including new partnerships between brands and creators, notable new features across social media platforms and the growth of creator-led businesses. 

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