Advertising News

ESPN TO SELL SPONSOR SLOTS FOR NASCAR: CABLE NET SEEKS 5 BACKERS FOR WINSTON SERIES

February 15, 1999 05:00 AM

For the first time, a U.S. TV network will be selling a major auto-racing organization's car sponsorships.

Featured Stories

How OpenAI’s new commercial CEO gives hope for closer ties to advertisers

The appointment of Instacart’s Fidji Simo comes days after OpenAI reversed course on a company restructure.

How OpenAI’s new commercial CEO gives hope for closer ties to advertisers

NewFronts 2025—key ad tech and AI insights for marketers

NewFronts 2025—key ad tech and AI insights for marketers

How US agencies are adjusting Cannes Lions travel plans over re-entry fears

Sabrina Sanchez

How US agencies are adjusting Cannes Lions travel plans over re-entry fears

Upfront and NewFronts

Amazon ad chief talks DSP growth, economic impact on holiday advertising

Upfront and NewFronts

Amazon ad chief talks DSP growth, economic impact on holiday advertising

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Costco strikes deal with Affirm, giving shoppers payment plans

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