Watch the newest commercials on TV from Bud, Rolex, Hennessy and more

Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the TV ad measurement and attribution company. The ads here ran on national TV for the first time over the weekend. In fact, nearly all of them debuted Sunday during ABC's Oscars telecast (the one exception: the IBM ad, which first appeared during ABC's pre-show red carpet coverage). Keep in mind that we've got plenty more Oscars-related ad coverage elsewhere on our site (e.g., "Nike and Serena Williams dream 'Crazier' in powerful new Oscars spot").