U.K. bank Halifax has turned to iconic cartoon feline "Top Cat" in its latest spot, working with Warner Bros. to bring him back to life for the first time since the 80s.
U.K. bank Halifax has turned to iconic cartoon feline "Top Cat" in its latest spot, working with Warner Bros. to bring him back to life for the first time since the 80s.
Media buyers and sellers predict the most significant changes to the TV upfront brought on by streaming—and if this is the year streaming and linear reach investment parity.