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80+ Employees www.criticalmass.com

Critical Mass is a Digital Experience Design Agency with a relentless focus on the customer. Founded in Calgary in 1996, the agency has been designing meaningful customer experiences that grow clients'​ business for more than 20 years…

Critical Mass is a Digital Experience Design Agency with a relentless focus on the customer. Founded in Calgary in 1996, the agency has been designing meaningful customer experiences that grow clients'​ business for more than 20 years. At 950 people strong, Critical Mass operates globally from offices in Calgary, Toronto, Chicago, New York, Nashville, Los Angeles, Cupertino, London, Hong Kong, Brazil and Costa Rica and is part of Omnicom Group (NYSE: OMC), the leading global marketing communications company.

CAPABILITIES

We are a full-service digital agency with experience design at our core, but our breadth of services spans strategic consulting, marketing communications, technology implementation, and marketing science (analytics). We tailor our offerings to each client’s needs, and with the backing of our Critical Mass Network and broader Omnicom sister agencies, no capability is ever out of our reach. 

LEADERSHIP

  • Dianne Wilkins, Chief Executive Officer
  • Chris Gokiert, President
  • Conor Brady, Chief Creative Officer
  • Grant Owens, Chief Strategy Officer
  • John McLaughlin, Chief Operating Officer
200 Varick St #610
New York, NY 10014
United States
(917) 606-8000 Other offices (1)

Critical Mass

Contact Critical Mass
Main Focus:
Experience Design
Digital
Digital Strategy & Planning
Also specializes in:
Marketing Communications
Technology & Implementation
Marketing Science
eCommerce Solutions
Web Design
Mobile
Data Analytics
Experiential Marketing
Social Media Marketing

Award

Year

Project

Role

Webby Awards

Winner - Mobile Sites & Apps, Events
2016
2016 UNMAS: Sweeper Agency

Healthcare Marketing Impact Awards

Bronze - Website Provider/Insurer
2018
2018 Ascension Site Migration Agency

Adrian Awards

Gold - HSMAI
2017
2017 Marriott Travel Brilliantly Agency

Cannes Lions International Festival of Creativity

Silver - Cyber, Search
2017
2017 McDonald's (We Are Unlimited) Agency